A look at business and entrepreneurship with regard to Priya Lakhani, a successful female entrepreneur and business woman.
Priya started her first business in August 2008, after spotting a gap in the market for chilled curry sauces.
Her mother, an accomplished family cook, helped her to plan a range of authentic Indian recipes which she currently sells in supermarkets across the country.
This video looks at various different aspects of business and entrepreneurship; it covers the USP, business plans, financial forecasts, branding and corporate social responsibility, explaining each with examples from Priya?s business.